What are the key insights from James Hicks's CES 2023 experience?

CES works best when you go in with a clear plan: specific themes, companies, or categories you want to track. I actively asked the community what they wanted me to investigate and report on.

Audience-driven coverage matters. Shaping my agenda around what viewers were curious about made the content more relevant and engaging.

CES is overwhelming if you try to “do it all.” Focusing on a few stories and trends leads to better reporting and better conversations afterward.