How does Scott Kivowitz's method of selling photographs to strangers compare to traditional approaches?

Scott focuses on connection and clarity more than “hard sell” tactics that are common in traditional approaches.

Traditional selling to strangers often leans on:

1. High-pressure sales or urgency
2. Generic pricing and packages
3. Little education about the art or printing

Scott’s approach emphasizes:

1. Speaking the client’s language (relating photos to their life, not photo jargon)
2. Showing best work in print, with clear options like paper, canvas, and metal
3. Fair, confident pricing (not dirt cheap, not inflated)
4. Standing out through story, service, and inclusivity rather than pushy tactics

What part of selling to strangers are you most curious about—pricing, presentations, or where to find buyers?